Williams BMW Bewertungen 327

BMW Williams Stockport - Misdiagnosed my car, my key wouldnt work and I asked them to check my diversity antenna for £165 and they didn't conduct the service with reasonable care and skill under the Consumer Rights Act 2015, because they claimed my keys weren't working.

11 months of back and forth messaging they are still too arrogant to admit they misdiagnosed it.

David Farrar says he checked my antenna but it took me 20 minutes to change the diversity antenna myself to a new part (costed me £9) - the very part Mr. Farrar claims to have checked. They even tried charging me over £500 for a pair of new keys as the fix. I'm glad I researched myself and found/replaced the £9 part.
I've now had to contact the Motor Ombudsman, which drags the case out even longer. 11 months I held off this and a public review. This is silly, I dont even have the affected car anymore.

Absolutely useless customer service from Williams. WOULD NOT RECOMMEND.

our car went in for a repair and when we got the car back we found further damage that BMW had caused, we were asked to send in pictures, which we did and were then told they would contact us when the part arrived in. Despite numerous emails, calls to chase, we are now over 8 weeks later and no one from Williams stockport or BMW UK are taking ownership to resolve what is an easy issue to fix. I would never buy another car from this branch or recommend them to anyone - such poor aftercare!!

Williams BMW Manchester (Bodyshop)

I am extremely disappointed with the quality of workmanship and the way my repair has been handled by Williams BMW Manchester.

My vehicle was returned to me with visible paint defects on the front bumper — defects that were not present before the repair. I provided my own dated photographs showing the condition of the bumper prior to the repair, and their own check‑in report also confirms that no stone chips were recorded on the bumper, only a single chip on the bonnet. Despite this, the bodyshop repeatedly insisted that the marks were caused by “stone chips” that had somehow only become visible after painting. This explanation simply does not align with the evidence.

Communication was equally frustrating, and no clear plan or commitment was ever provided. I repeatedly had to chase for updates, and even simple questions went unanswered or were met with vague responses.

What should have been a straightforward warranty-quality repair has turned into a time‑consuming and stressful experience. I now have to escalate the matter to my insurance company and BMW UK because the workmanship and customer service have fallen far below the standard expected from an authorised BMW repair centre.

I cannot recommend this bodyshop based on my experience.

I recently had my car parking sensors damaged when at Williams Bolton, when left in their care for a simple MOT. They denied all responsibility and treated me very poorly when I raised the issue.
When trying to get resolution I returned my car, but they wanted to charge me for diagnosing the problem.
At the same time of returning, I agreed to a major service on the car and then when collected, they had done nothing to resolve the broken sensor system, thus leaving me with an inoperable system.
I am so disappointed and annoyed by the treatment from their customer service team, and in particular the young woman who spoke down to me.
So now I have to absorb the cost of rectification after being charged top money for this work.
I will no longer be using this dealership for anything else as it has been a truly terrible experience!

Over the years had 7 BMWs yes I like the cars and have been going to Williams Bolton for 20 plus years .
Recently had bad experiences with them purchased a pre owned car from them with full 12 month BMW warranty had problems with window mechanism was told was down to corrosion and not cover when in fact it was. So much for after sales care .
Next car in the last 12 months had a recall over a potential air bag fault .took the car into Bolton they confirmed all OK still kept getting recalls from BMW as not sorted ,contacted Bolton sent photos of the steering wheel which confirmed not effected by recall and would be put right on BMW system was not at recent MOT outstanding recall still on new MOT tried to get to speak to service to get sorted waste of time still not sorted !
Today took other BMW we have for a replacement airbag under BMW recall booked in for the day and collection by 4.00 pm arrived at 3.30 pm work not even started got a free health check all green which is what I already knew !
Finally got text to say collect my keys from stupid collection box system they have running only one person in the service area these days,really ?
Finally got the keys and when started the car airbag warning light came on !
Returned to desk reported fault car taken back in by 5.30 told they had not reset the computer ?Question how had they not noted the fault when driving out of the shop and around the car park clearly dont care or just lie to cover other things !
Leaves me wondering as the work undertaken is it actually safe and will the airbag deploy if required ?

From what was a great business where you felt valued this place has fell off a cliff !

Got my i5 this week from Williams Manchester. From start to finish its been a perfect transaction with great customer service. Dealt with Yahya who was always there all the way through with his professionalism and knowledge. He is a credit to Williams. Feel like a valued customer and very happy with the car.

Fantastic customer service from Elliot at the Stockport BMW branch! I have had Vw, Audi aswell as many more manufacturers over the years but nothing beats the customer service I had at this branch in January 2026 when purchasing.

Hot/cold drinks/ biscuits on offer, a lovely female receptionist that was very welcoming. Elliot went that bit extra with the exceptional, friendly approach to his customers. He did not let us leave without going through everything with me (specs ect) . Thank you for the great experience you gave me, I Would highly recommend this branch and staff and most certainly will return in the future.

Having been notified of a safety recall on my car from BMW I was fobbed off 4 times over 2 weeks by Williams in Bolton, with no response at all to emails or phone calls, despite a promise to get back to me.

In the end I approached Bowker BMW in Preston, who were the complete opposite - they took the fact that it was a safety recall seriously and offered me a repair the following day. I know who I will be using in the future, despite the 40 mile round trip!

Please avoid Williams Bolton BMW. I purchased an Approved Used BMW i7 in April 2025 and was initially very pleased with the car. The purchase was straightforward, and I agreed to the deal on the day.

However, nine months later—and after only 2,000 miles—the car required a brake fluid and microfilter service (£450), and the rear tyres were worn to the wear indicators. I contacted Williams Bolton in January and spoke to two sales representatives who agreed the situation didn’t sound right but said only the Sales Manager, Ross Fraser, could address it.

Despite multiple attempts, Mr Fraser did not respond for a month, forcing me to complete the service at Williams Liverpool. When he eventually replied, it was clear he misunderstood the issue. I was not disputing that the service or tyres needed attention; I was disputing the fact that this information was not disclosed at the point of sale. Had I known, it would have affected my decision or negotiation.

After prolonged back‑and‑forth, Mr Fraser maintained that the matter was closed and advised me to complain if I wished. Out of frustration, I escalated the issue to BMW UK’s CEO, David George. I received a call from someone claiming to be from the CEO’s office, who later informed me that the Head of Business at Williams Bolton, Owen Duncan, supported Mr Fraser’s position and that BMW UK could not intervene due to dealerships being independently owned.

I then submitted a formal complaint, only to learn that the person I had been speaking with was from Customer Services—not the CEO’s office as initially implied. At that point, I felt misled by both BMW and the dealership. The after‑sales support has been nonexistent, and BMW Customer Services appear unable to challenge dealership decisions, regardless of concerns raised.

As a reasonable compromise, I offered to pay 50% of the service cost and requested replacement rear tyres at cost price. This was rejected by both Ross Fraser and Owen Duncan.

Overall, I feel deeply disappointed by the lack of transparency, accountability, and support throughout this experience.

Superb service from Matthew in used car sales .
So helpful and an excellent assistance. Nothing was too much trouble .
recommend him so highly

Very disappointing experience. Called Williams BMW Rochdale as I was interested in buying a car and was met with a rude and dismissive attitude from the salesperson. Spoke in an overly familiar way, told me he was “doing me a favour” by taking the call, and then hung up when I challenged his tone. Completely unprofessional and not what you expect from a BMW dealership.

Williams Stockport BMW.
Just purchased my 3rd new BMW, and once again the experience has been fantastic. After 2 and a half years, I was contacted by Stockport BMW and from that moment everything was handled seamlessly. They’re taking care of the part exchange, settling the finance, and moving me straight into my new car with no hassle at all.
A big thank you to Kalem for making the whole process so easy with his approach, and to Steve, who runs the dealership, for sorting everything out so efficiently. I’m really looking forward to collection and having Janez walk me through all the new in-car technology.
Very happy 😃 – ⭐️⭐️⭐️⭐️⭐️ stars!

Trained Rochdale BMW technician who reports an iDrive is faulty because he didn’t know how to turn it on speaks volumes and as for the customer service that’s even worse terrible treat customers like second class citizens

Purchased a 2nd hand BMW X1. The salesman at Williams BMW Bolton was Shiraz Hassan he was first class. He was very friendly and made the buying process a pleasant experience. It was a no pressure transaction and if Shiraz is still working there when I change vehicles I will seek him out, he's a credit to Williams.
I had a minor issue with some documentation at the final point of the sale but it was in connection with the service department and no reflection on Shiraz. It was sorted amicably by Jack in the service department to my satisfaction.

Thanks to the chinese assistant that attempted to charge me £180 for a remote software upgrade to my 330e. So, by his logic, if you buy your vehicle second hand, the software will not install. The version I had was 2021 and I bought the car in 2024. So, what happens if there's a newer version of the software? What if someone else bought this car THIS YEAR?? for a FREE OTA software upgrade that downloads, uploads to the car but never installs, BMW should be ashamed of itself wanting to charge me £180 for something that should be done for free. My next car will not be a BMW thanks to this experience.

I bought a used BMW 520i from Williams BMW Rochdale that I had seen online.The vehicle was presented in immaculate condition,everything and more I had hoped for.
After an initial query was settled satisfactorily the used car sales manager Martin and sales rep Lewis made my whole experience a complete joy!
Lewis,in particular,was outstanding.Nothing was too much trouble,his knowledge and willingness to explain all the tech in the car is excellent!
Highly recommend Williams BMW Rochdale,excellent cup of coffee too!

I had a very disappointing experience with Williams Group BMW Manchester and I would strongly advise others to think twice before dealing with this branch.

They took a £500 deposit from me, even though I clearly stated from day one that this amount was excessive — a £100 deposit would have been more reasonable. My finance application was declined through them, yet I was quickly approved elsewhere with a standard lender at 5.9%, which shows the issue was not on my side.

Despite this, it has now been several days and my deposit still has not been returned. I’ve been repeatedly chasing, only to be told it’s “with the accounts department” with no clear timeline or proper communication.

So I part exchanged my Mini Cooper Sport for a JCW Mini 4 months ago at Williams Manchester, the purchase was seamless from start to finish and all down to Liam and Alanna.
My new JCW was delivered to London with a straight forward handover by a very polite and helpful driver, this was something I’ve never done before but couldn’t have been any easier.
The car itself was immaculate and as described, Alanna also sent me a video of the car before I bought it.
I can’t put into words how happy I am with my JCW.
The only negative I didn’t get one of your Williams teddy bears 🐻
Thank you Liam and Alanna

Regarding a new car review for Rochdale MINI, Greater Manchester.

I utilized the "book a 24hr test drive" feature on the website. After more than a week without a response, I contacted the chat service to inquire about the delay. I was informed that my information would be forwarded to the local dealership for arrangements. A week later, I received an email from Deon Williams at Williams Mini Rochdale stating, "Thanks for taking the time to request a test drive on one of our new MINI models! I’d love to get you out in one of our cars! We have the full range available to take for a spin!" I replied to this email on January 20th but did not receive a response. Consequently, as I was in the vicinity today, January 26th, I made the decision to visit Mini in person. Upon entering the showroom, I located the vehicle of interest, albeit a higher trim level, which nonetheless allowed me to gain a comprehensive understanding of its features. I was genuinely impressed by the vehicle's attributes. Throughout my visit, several sales associates proactively inquired about our needs and offered refreshments. Subsequently, I decided to view the specific trim level I was interested in and approached a salesperson, Sam, who then presented the desired vehicle. Given my profound satisfaction with the comfort and overall feel of the car, Sam promptly arranged a test drive. While the predetermined test route limited the full exploration of the vehicle's capabilities, it solidified my conviction that this car was an ideal fit for my requirements. Therefore, despite an initial less-than-optimal start, the overall experience at the dealership concluded exceptionally well, and I felt highly valued as a prospective client.

Thank you very much for today by putting my name and welcoming me with our new car it has been a pleasure and thank u for paper work sign I enjoyed your company from nazia sultana💗👍